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alt attributes like paragraphs

• Developer and accessibility expert Dave Rupert came to a realisation recently: “alt text is like a paragraph”. To clarify, Dave isn’t talking about the length of the alt text here, but the order in which it appears, and its contextual relevance. A lot of designs have images appearing before headings, but screen reader users who navigate by headings would miss the image (and alt) entirely. If the image is important (e.g. “Sale” or “New”), it should probably be moved below the heading in the source order, but then perhaps rendered above the heading using something like the CSS order property.

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